Product & food
Product, e-commerce, macro and food photography: backgrounds, lighting, styling and marketplace requirements.
Product photography at home: a simple setup that works
You do not need a studio to shoot great product photos. Build a simple home setup with a window, a table and a few cheap tools.
Read tip →Pure white background product photos for e-commerce
Amazon, Mercado Libre and most stores require pure white backgrounds. Learn how to light and edit for a clean #FFFFFF result.
Read tip →Lifestyle product photography: showing products in real life
Lifestyle images show how a product fits into customers’ lives. Learn styling, props and storytelling for social media and ads.
Read tip →Jewelry photography: sparkle, sharpness and clean reflections
Jewelry is small, reflective and detailed. Learn macro technique, lighting and focus stacking for rings, necklaces and filigree.
Read tip →Flat lay photography: styling products from above
Flat lays are a staple of Instagram and e-commerce. Learn overhead setups, composition grids and styling rules.
Read tip →Photographing glass, bottles and reflective products
Glass shows every reflection and disappears against white. Learn edge lighting, gradients and backlighting for beverages and cosmetics.
Read tip →Lighting for product photography: one, two and three-light setups
Product lighting builds shape, texture and clarity. Learn simple setups from one window to three studio lights.
Read tip →Food photography tips: making dishes look delicious
Food photos sell restaurants, menus and recipes. Learn angles, light, styling and how to keep food looking fresh on camera.
Read tip →Drink and cocktail photography: glow, ice and splashes
Drinks need backlight, condensation and careful styling. Learn techniques for cocktails, coffee and beverages for bars and brands.
Read tip →Clothing and apparel photography: flat lay, mannequin and model
Apparel can be photographed flat, on a ghost mannequin or on a model. Learn each method’s strengths and how to light fabric.
Read tip →Composition for product photos: angles, props and negative space
The right angle and arrangement make products look premium. Composition rules for single products, groups and hero shots.
Read tip →Product photos with a smartphone: pro results on a budget
Small businesses can create great product photos with a phone. Tips for light, lenses, apps and editing.
Read tip →Macro details: showing texture and craftsmanship
Close-up detail shots prove quality. Learn macro technique for textures, materials and handmade products.
Read tip →E-commerce product photo checklist: the images every listing needs
Online shoppers need several images to buy with confidence. The complete set of angles, details and lifestyle shots for each product.
Read tip →Splash and action product shots: freezing liquid and motion
Splashes and flying ingredients create dynamic ads. Learn flash duration, timing and safe setups for liquid photography.
Read tip →Color accuracy in product photography
Wrong colors cause returns and complaints. Learn white balance, color checkers, monitor calibration and consistent exports.
Read tip →Restaurant menu photography: planning a shoot that sells
Menu photos drive orders on delivery apps and social media. Plan a restaurant shoot from shot list to final delivery.
Read tip →Photographing handmade crafts and artisan products
Artisan products sell through story and texture. Tips for photographing crafts, the makers and the process for shops and markets.
Read tip →Choosing backgrounds for product photography
The background sets the mood and brand. Learn when to use white, colored, textured and environmental backgrounds.
Read tip →More categories
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